REVEALING Phyigital KNOWLEDGE
Enhance Product Authentication with NFC Technology
Discover how emerging technologies are reshaping traditional authentication methods, ensuring security, transparency, and trust throughout the product lifecycle.
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Discover captivating narratives, innovative technologies, and the latest trends shaping the convergence of the physical and digital realms.
Limited Edition FILA Release at Sneakerness Powered by ZATAP
SNEAKERNESS, in a collaboration with Fila, is set to redefine the sneaker experience with the exclusive unveiling of the ‘WAYNE’ shoe at the highly anticipated SNEAKERNESS convention in Amsterdam on May 25-26. Rooted in a rich tennis heritage, the FILA ‘WAYNE’ shoe pays homage to the iconic 1991 ‘FERREIRA’ tennis shoe, famously worn by tennis […]
Read moreBlockchain Authentication: The Tech’s Essential Role in Securing Digital Fashion Integrity
In the intersection of technology and style, blockchain authentication stands as a beacon of hope for the digital fashion industry. Despite the controversies surrounding blockchain due to the fluctuation of cryptocurrencies, NFT scams, and security breaches, its application within fashion promises a future of transparency, traceability, and unparalleled security. This article explores the vital role […]
Read moreDigital Fashion’s Future in E-Commerce
Fashion has taken a big leap into the digital age, blending physical clothing items with endless digital possibilities to create engaging customer experiences. One in particular is digital fashion and wearables. This post delves into the rise of digital fashion, exploring the tech behind the shift, the social impact on the industry, and the exciting […]
Read moreBSC Young Boys Teams Up with ZATAP to Support Amnesty International through Jersey Auction
BERN, SWITZERLAND | BSC Young Boys, the leading Swiss football club, is proud to announce a special initiative in partnership with ZATAP, the Swiss-based sports tech startup. Together, they are releasing a project to leverage fan engagement’s power to support the human rights group, Amnesty International. Under the banner of “Together Against Racism,” BSC Young […]
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