REVEALING DIGITAL KNOWLEDGE
Fashion, Technology
Elevate Your Shoe Game: The Next Big Technology Shaping the Sneaker Market
In an industry marked by evolution, it can be a challenge to stay ahead of the curve. New technologies and changes in the sneaker market can dictate the latest trends and influence the customer experience. If you’re looking for insight into how technology affects the sneaker game, look no further. In this blog post, we […]
Fashion, Partnerships & Projects, Technology
Embracing the Future: How Hugo Boss is Revolutionizing Fashion through Technology
As technology continuously evolves, businesses from all industries have had to adapt their products and services to stay relevant. We’ve seen this embraced across the board with the increasing use of automation systems and the move towards more digital-based approaches when it comes to customer engagement. Nowhere is this more apparent than within fashion, where […]
Fashion
3 Revolutionary Reasons Why ELLYHA is Changing Swiss Fashion
[et_pb_section admin_label=”section”] [et_pb_row admin_label=”row”] [et_pb_column type=”4_4″][et_pb_text admin_label=”Text”] This past year, the collectID team worked with the innovative Swiss fashion brand, ELLYHA, to integrate our cutting-edge NFC tags into their first exclusive drop. This decision was a testament to the brand’s commitment to creating an impactful movement that seamlessly combines physical and digital experiences. Keep reading […]
Fashion
Taking Daily Fashion to the Next Level
As people grow more conscious of all the products they buy, the fashion industry is no exception and fashion brands are seeking new and innovative ways to meaninfully connect with consumers. If you want to find out how technology can benefit you in the fashion world, keep reading this article. As explored in our last […]
Fashion
The Fundamentals of Fashion Culture
Although products are the tangible link between a brand and its community, contemporary fashion brands represent more than an affinity for product trends. In this article, you’ll learn how fashion brand communication establishes cultural credibility and increases revenues by 2-3X. Fashion culture: In today’s fast-paced, hyper-connected world, fashion trends are not only expanding way quicker […]
Fashion
Sonra
Sneaker community welcomes a successful long-term partnership between collectID and SONRA. SONRA is a German sneaker brand that was founded in 2016 and produces exclusively in Germany with an emphasis on sustainability. Around 12 limited colorways are released each year and sold exclusively through their online channel and hand-picked retailers. SONRA founder Hikmet Sugoer’s vision […]