We put together an awesome Fan Pass for our artist CRO using ZATAP’s technology. It opened up a new way of engagement and brought us closer to our fans on our recent tour.
Bobby Marks
Truworks, Management of CRO
More than a smart jersey, we like to call it a living jersey because the ZATAP technology allows us to always add new features, content, and coupons in the special area, so the jersey that fans started to receive in 2021 will be a different jersey that they will have in 2022.
Felipe Ribbe
Former Head of Innovation, Atlético Mineiro
Together with ZATAP, we are excited to revolutionize the way our fans enter the stadium. The scarves not only simplify stadium access but bring some of our most loyal fans a unique opportunity to engage with the club.
Sandro Dal Farra
Head of Digital & ICT, FCSG.
The start of the partnership with ZATAP was perfect. The SONRA “Prickly Pear” was sold out within minutes and I was able to offer my community a unique experience. It definitely whets my appetite for more and I look forward to implementing the ZATAP technology for all SONRA sneakers.
Hikmet Sugoer
Founder, Sonra
By allowing customers to access the journey of their garments through the Digital Product Passport, we’re promoting conscious consumerism and enabling a deeper connection between consumers and the fashion they wear. We want to empower individuals with knowledge about their clothing and inspire a sense of responsibility in the fashion choices they make.
Elissa Lefoll
Founder, ELLYHA
This collaboration with ZATAP is more than just bringing technology into the equation; it’s about enhancing the bond between the club and its fans.
Jan Borgmann
Head of Merchandise, BSC Young Boys
One tap away
Exclusive Content
Personal messages from artists, behind the scenes footage, pre-access to content and/or music snippets, exclusive remixes, etc.
Exclusive Content
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Chart-Eligibility
Enabling new chart-eligible phygital formats (i.e. “Mini CD”), rules are country-specific, please contact us for more information.
Chart-Eligibility
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“Moments”
Highlights from the tour and/or personal memories (images, videos, etc.) from fans (UGC) forever stored on the product.
“Moments”
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Proof of Attendance
Accessing an experience only works with physical access to the NFC tag, the link to the experience cannot be shared, this allows for exciting use cases like scavenger hunts and rewarding physical attendance of fans.
Proof of Attendance
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Ticketing
Due to the encryption of the NFC tags, physical products can be transformed into tickets for events.
Ticketing
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Polls & Quizzes
Gathering feedback from buyers of your products (highly targeted audience), “Favourite track on the vinyl?”, “Where should we play the next concert?”, direct fan interaction through quizzes.
Polls & Quizzes
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Discount-Codes
Since experiences can only be accessed through interaction with the NFC tag in/on the products, links cannot be shared and personalized discount codes can be targeted to buyers of your products.
Discount-Codes
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“Golden Ticket”
Each NFC tag is unique and individual allowing for unique numbering (1/2000, 2/2000, etc.) and “golden ticket” experiences can be created, where one or multiple products give access to a super special experience.
“Golden Ticket”
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Immersive Experiences
Physical products can have a digital twin that can be used in immersive environments and video games. The technology also allies for product-gated access to games.