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TURN AUDIENCES INTO COMMUNITIES

Find an overview of success stories from the music, sports, and entertainment industry and learn how ZATAP empowers its partners to transform physical products into engagement and data powerhouses.
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS
EMPOWERING GLOBAL BRANDS

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  • FC Porto Badge

    Client: FC Porto

    Industry: Sports

    Increase Price by Personalizing Products with NFC

    FC Porto, one of the most successful Portuguese clubs, partnered with ZATAP to launch the limited-edition “President of Presidents” jersey. This collector’s item celebrates the historic era of their legendary president, Jorge Nuno Pinto da Costa and is limited to 2,594 units — one for each title won during his 42-year leadership creating unique digital products. Each shirt includes a ZATAP NFC tag that unlocks a unique digital experience linked to the specific title assigned to that specific jersey. Fans discover which historic title their shirt represents after tapping the embedded ZATAP NFC tag, creating a powerful, emotional and engaging unboxing moment.

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  • Smartphone on FC Porto Jersey

    Client: FC Porto

    Industry: Sports

    NFC-Retro-Jersey Unveils Club’s History

    The FC Porto 1983/84 replica is back, a season that made history: the club’s first European final, the birth of its mystique around the number 2, and the debut of Portugal’s first sponsored jersey.

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  • phone on a vasco da gama jersey

    Client: Vasco da Gama SAF

    Industry: Sports

    Turning a Jersey Into a Download Machine

    Vasco da Gama SAF dropped their 3rd jersey, designed by Kappa, to celebrate the 80th anniversary of their Campeão de Terra e Mar title. Each shirt includes an embedded NFC tag powered by ZATAP.

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  • fan holding scarf on mystery box entry

    Client: CD Leganés

    Industry: Sports

    Fan Scarf to Unlock Onsite Mystery Box

    Fans arriving at the CD Leganés stadium discovered a “mystery box.” The twist: By tapping their scarf on the NFC scanner at the entrance, each fan had the chance to unlock the box and reveal a surprise from the club.

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  • DSC09935

    Client: TSG 1899 Hoffenheim

    Industry: Sports 

    A Piece of Club History in every Fan Scarf

    When TSG Hoffenheim set out to commemorate their 125th anniversary, they knew they needed something extraordinary to honor their rich history and loyal fans.

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  • a hand holding a cell phone

    Client: Clube Atlético Mineiro

    Industry: Sports

    The First Phygital Loyalty Jersey of Latin America

    Atlético Mineiro generated more than 15,000 additional app downloads and sign-ups and increased revenue by creating the first living jersey of Latin America.

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