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Client: Clube Atlético Mineiro
Industry: Sports
The First Phygital Loyalty Jersey of Latin America
Atlético Mineiro generated more than 15,000 additional app downloads and sign-ups and increased revenue by creating the first living jersey of Latin America.
Client: BWT Alpine F1 Team
Industry: Sports
Driving Fan Engagement in Formula 1
The BWT Alpine F1 Team, Kappa France and ZATAP teamed up to present a limited edition jersey equipped with ZATAP technology and introduced Alpine Fan Tokens from Binance, which were claimed by 20.7% of the phygital jersey buyers.
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Client: McLaren Racing
Industry: Sports
The Living Racing Poster
More than what meets the eye. A series of McLaren posters were powered by ZATAP technology to bring living posters to fans, driving new users to the Tezos platform, McLaren’s Official Blockchain Partner.
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Client: FC St.Gallen 1879
Industry: Sports
Gamified & Streamlined Stadium Entry with Merchandise
FC St.Gallen revolutionized stadium entry with their innovative Ticket Scarf, seamlessly integrating fan engagement, efficiency, and merchandise desirability.
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Client: Nashville Predators
Industry: Sports
Retiring a Legend with Phygital Storytelling
The Nashville Predators transformed Pekka Rinne’s retirement jersey into a direct communication and sales channel, with 22% of fans allowing for targeted marketing and offers from the club and its sponsors.
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Client: RSC Anderlecht
Industry: Sports
Honoring a Club Legend
RSC Anderlecht and ZATAP have teamed up to celebrate the 80th birthday of club legend Paul Van Himst by launching a phygital memory jersey linked to an innovative web-based solution.
