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Client: Sony Music Entertainment & Roland Kaiser
Industry: Music & Entertainment
NFC Fan Pass With Access To Mini Game
Roland Kaiser, one of Germany’s most beloved schlager artists, released his new album “Marathon” as a special fan bundle including a Fan Pass in the form of an NFC lanyard.
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Client: Universal Music Group & Samu Haber
Industry: Music & Entertainment
Unique Birthday Party Invitation
Samu Haber has released his new single, “23,” and, alongside it, launched a special album bundle that includes a birthday invitation card for his fans.
Client: Sony Music Entertainment Germany & Jean-Michel Jarre
Industry: Music & Entertainment
Dynamic Fan Experience on Phygital Album
Sony Music and Jean-Michel Jarre have redefined the music experience with an innovative CD and vinyl record that offers more than just timeless sound.
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Client: Universal Music
Industry: Music & Entertainment
Superfan Engagement with Phygital Merchandise
Universal Music Switzerland and Swiss rapper EAZ elevated fan engagement with the "Liquor Store" t-shirt, designed to create hype for the artist's new album and connect with superfans. Buyers who unlocked the digital twin enjoyed exclusive content and special opportunities in anticipation of the album drop.
