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PRODUCT-BASED STORYTELLING

Telling a story, storing memories, or using the phygital product in a video game. ZATAP allows brands to engage their customers directly through their products.
product commerce solution

UPSELLING & DYNAMIC SPONSORSHIP ACTIVATIONS

ZATAP empowers brands to transform every physical product into a point of sale.
A person's hand holding a smartphone displaying a loyalty ranking system in the Atlético Mineiro app, overlaying a of the Manto da massa jersey

WEAR-TO-EARN LOYALTY

Level up your loyalty program with our wear-to-earn solution, allowing users to collect points and unlock exclusive perks simply by tapping their product. Super fandom starts here.
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EMPOWERING TRANSPARENCY

ZATAP offers brands full compliance with the upcoming Digital Product Passport regulations. Share relevant information directly through the product, while storing its authenticity safely on the Blockchain.
zatap brand protection solution

AUTHENTICITY AT YOUR FINGERTIPS

Safeguard your brand against counterfeit products. Using blockchain and encrypted NFC tags, customers can verify the authenticity of their products with a single tap, bolstering consumer trust and brand reputation.
zatap circularity solution

SECURE RESELLING EXPERIENCE

ZATAP provides customers with instant authenticity verification, ensuring secure peer-to-peer trading without intermediaries, allowing brands to engage in secondary market activities, boosting revenue.
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TURN YOUR PRODUCT INTO A TICKET

Streamline stadium entry, reduce wait times, and offer opportunities for gamification directly through the product.
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands
Empowering Global Brands

SELECT CATEGORY

  • zatap customer engagement solution

    Customer Engagement

    Product-Based Storytelling

    Telling a story, storing memories, or using the phygital product in a video game. ZATAP allows brands to engage their customers directly through their products.

    Read more
  • HUGO x Imaginary Ones Embrace Your Emotions NFT collection powered by ZATAP

    Client: Hugo Boss

    Industry: Fashion

    Fashion Meets the Metaverse

    In a fusion of fashion and technology, HUGO x Imaginary Ones integrated physical products with the metaverse. With 90.3% of product owners claiming their digital wearables, their approach extends the customer experience and redefines authenticity in fashion.

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  • alpine-ss-small

    Client: BWT Alpine F1 Team

    Industry: Sports

    Driving Fan Engagement in Formula 1

    The BWT Alpine F1 Team, Kappa France and ZATAP teamed up to present a limited edition jersey equipped with ZATAP technology and introduced Alpine Fan Tokens from Binance, which were claimed by 20.7% of the phygital jersey buyers.

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  • website-predators-small

    Client: Nashville Predators

    Industry: Sports

    Retiring a Legend with Phygital Storytelling

    The Nashville Predators transformed Pekka Rinne’s retirement jersey into a direct communication and sales channel, with 22% of fans allowing for targeted marketing and offers from the club and its sponsors.

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  • website-mclaren-small

    Client: McLaren Racing

    Industry: Sports

    The Living Racing Poster

    More than what meets the eye. A series of McLaren posters were powered by ZATAP technology to bring living posters to fans, driving new users to the Tezos platform, McLaren’s Official Blockchain Partner.

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  • zatap_sol_customer_eng_sm

    Client: RSC Anderlecht

    Industry: Sports

    Honoring a Club Legend

    RSC Anderlecht and ZATAP have teamed up to celebrate the 80th birthday of club legend Paul Van Himst by launching a phygital memory jersey linked to an innovative web-based solution.

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