TURN AUDIENCES INTO COMMUNITIES

Fans attending Cardi B's tour could tap NFC tags or scan QR codes integrated into roll-up banners and posters to enter an exclusive raffle and unlock access to limited-edition tour merch, rewarding those who showed up in person. Powered by ZATAP, the experience required no app download and was built in less than an hour.

Composer and pianist Max Richter released his album Sleep Cycle with the vision to bridge the digital and analog worlds. The vinyl edition comes equipped with ZATAP technology, bringing this idea to life.

US artist Ben Folds and his team used ZATAP technology on an overstock T-shirt. They added the NFC tags post-production via heat transfer, created a simple fan experience (with the ZATAP Phygital Studio) that included a personal video from Ben, and re-released the NFC-enabled T-shirt. The T-shirt became the best-selling merch item in Ben Folds' shop.

CRO, one of the most successful German hip-hop artists of all time, used ZATAP’s technology for his recent festival fan pass.

The rising Finnish heavy metal band Royal Sorrow realized that building a real fanbase starts with genuine community engagement. After their latest festival concerts, they gave away ZATAP-powered NFC-keychains

The official Wacken Open Air festival hoodie was equipped with our NFC technology, creating a unique digital layer that connected fans to exclusive content and rewards.