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Client: Wacken Open Air - the world's largest heavy metal festival
Industry: Music & Entertainment
NFC Hoodie with Golden Ticket
The official Wacken Open Air festival hoodie was equipped with our NFC technology, creating a unique digital layer that connected fans to exclusive content and rewards.
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Client: Universal Music Group & Samu Haber
Industry: Music & Entertainment
Unique Birthday Party Invitation
Samu Haber has released his new single, “23,” and, alongside it, launched a special album bundle that includes a birthday invitation card for his fans.
Client: Sony Music
Industry: Music & Entertainment
Dynamic Fan Experience on Phygital Album
Sony Music and Jean-Michel Jarre have redefined the music experience with an innovative CD and vinyl record that offers more than just timeless sound.
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Client: Universal Music
Industry: Music & Entertainment
Superfan Engagement with Phygital Merchandise
Universal Music Switzerland and Swiss rapper EAZ elevated fan engagement with the "Liquor Store" t-shirt, designed to create hype for the artist's new album and connect with superfans. Buyers who unlocked the digital twin enjoyed exclusive content and special opportunities in anticipation of the album drop.
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Client: CD Leganés
Industry: Sports
Fan Scarf to Unlock Onsite Mystery Box
Fans arriving at the CD Leganés stadium discovered a “mystery box.” The twist: By tapping their scarf on the NFC scanner at the entrance, each fan had the chance to unlock the box and reveal a surprise from the club.
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Client: TSG 1899 Hoffenheim
Industry: Sports
A Piece of Club History in every Fan Scarf
When TSG Hoffenheim set out to commemorate their 125th anniversary, they knew they needed something extraordinary to honor their rich history and loyal fans.
